Google’s cloud customers will learn their Gmail carbon footprint

The company also announced it will now provide scope 1 and 3 emissions associated with a customer’s use of Google Cloud.
Image: Bloomberg

Google’s cloud-computing division is preparing to reveal the carbon footprint for its Workspace apps, including Gmail and Docs, as it builds out its suite of tools to help customers assess their impact on the environment.

The move by Alphabet Inc.-owned Google Cloud expands measures unveiled last year to help clients measure and reduce the gross carbon emissions of using Google Cloud services. Google plans to reveal the Workspace carbon data in early 2023, Justin Keeble, managing director of global sustainability at Google Cloud, said in a blog post Monday.

Mountain View, California-based Google aims to be completely decarbonised by 2030. It currently uses renewable energy sources for its operations globally and had fully offset all its emissions by 2007. Last year, it touted its efforts to help search and maps users reduce their carbon emissions by suggesting certain flights or driving routes that cause less pollution.

However cloud computing, a key area of operations for Google, is known as a particularly energy-heavy domain. Google runs data centers all over the world and has for years purchased renewable energy offsets to keep pace with usage by its server farms. It claims that its cloud, which delivers internet-based computing and storage to other companies, is the world’s cleanest.

The company also announced it will now provide scope 1 and 3 emissions associated with a customer’s use of Google Cloud. This refers respectively to emissions from sources it controls directly, and indirect emissions up and down its supply chain.

© 2022 Bloomberg

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